7 Of The Wildest Marketing Predictions for 2025

As a marketing agency it goes without saying that we’re publishing “serious” marketing predictions for 2025 over at our content bar. But we can’t be serious all the time. Especially in the run up to Christmas. So, in this article we present, 7 of the wildest marketing predictions for 2025. Disclaimer, if any of these come true we’re sorry!

#1 AI Overlords Become Influencers

Chatbots and AI personalities will replace influencers, with viral posts like, “This outfit was designed by my neural network. Slay or nay?” AI will dominate platforms with perfect algorithms, leaving humans scrambling for engagement crumbs. Sponsored posts by ChatGPT coming soon!

#2 Product Placement in Dreams

Marketers will crack the “lucid dream” market, injecting product placements directly into REM cycles. Waking up thirsty? It’s because Pepsi just ran an ad in your dreams. Freud would be proud and everyone who watched the Matrix would feel red pilled.

#3 Pets as Micro-Influencers

Now this is already becoming a thing, Our director Charlotte has already been offered merch deals for her one eyed cat! But think dogs with GoPros and cats wearing VR headsets driving campaigns. Forget about Kim.K. Your goldfish now has a sponsorship with Apple and your hamster is the face of Dominos Pizza. As a bonus, pets already rule the internet so your engagement will be stellar.

#4 Subscription Services for Everything

Everything from toothpaste to toilet paper becomes a subscription. Pay $9.99/month for “Monday Motivation Quotes” delivered by hologram, or $29.99/month for “Premium Air” in urban centers. Cancellation policies? Nope, you’re locked in for life… evil plan laugh. U.S. consumers spend a whopping $273 per month on all types of subscriptions, including streaming services, mobile phone plans, and Wi-Fi so this one perhaps isn’t so wild after all!

#5 Viral Apocalypse-Inspired Marketing

You’re already familiar with the impact of empty shelves. Quick! Run to the supermarket to stock up! Well now, post-apocalyptic aesthetics will trend, with brands selling “limited edition” doomsday survival kits. Gucci will release high-fashion gas masks, and Starbucks will introduce Post-Apocalypse Roast, Brewed for Survival. And of course, Balenciaga… well they’re already weird aren’t they.

#6 Social Media Platforms That Disappear Daily

Snapchat will evolve into “Snap Life,” and Facebook into “Fadebook”. Platforms where everything disappears after 24 hours — including your followers. Want to go viral? Better hustle, because tomorrow, you’re starting over. Social media engagement at an all time high? Enjoy it because tomorrow you’re nobody. It’s giving a fresh take to social media in 2025 and we’re ready for it.

#7 The Rise of the Sentient Billboard

Billboards equipped with AI and facial recognition will talk to pedestrians. “Hey, Sarah! Buy these shoes girl, they’ll help you get over your breakup!” Oh and they communicate with all the other billboards and can then retarget you across every single digital device you own including your coffee machine. Slay.

Which one of these predictions do you think could actually happen in 2025? Drop your comment below!